Google Ads Done Right. Not Done Fast.
Most shops waste thousands on Google Ads because they used the "easy" setup wizard. We do it the right way—with research, strategy, and manual configuration that actually works.
The wizard is designed to take your money.
Google makes it easy to set up ads. Too easy. Click a few buttons, enter your credit card, and you're "running ads." They call it Smart Campaigns. They promise to handle everything automatically.
Here's what they don't tell you: that wizard is designed to maximize Google's revenue, not yours. It targets broad keywords that burn through your budget. It shows your ads to people who will never become customers. It "optimizes" for clicks, not calls.
Three months later, you've spent $3,000 and can't point to a single new customer. Sound familiar?
We do it differently. We do it manually. No wizards. No "smart" automation. Just strategic, intentional campaigns built by people who know auto repair marketing.
Our process
Step 1: Discovery call
We learn about your shop. What services do you want to promote? What's your average ticket? What does a great customer look like for you? This conversation shapes everything.
Step 2: Market research
We dig into your local market. What are people actually searching for? What keywords do your competitors bid on? We find the searches that lead to real customers—not price shoppers.
Step 3: Manual campaign build
Tight keyword targeting. Negative keywords to block wasted spend. Ad copy written specifically for your shop. Geographic targeting down to the neighborhood. No automated shortcuts.
Step 4: Conversion tracking
We track what matters: phone calls, form submissions, appointment bookings. Not clicks. Not impressions. Actual leads you can tie back to revenue.
Step 5: Ongoing human management
Real people review your campaigns weekly. We adjust bids, test new ad copy, add negative keywords, and refine targeting based on actual results. Not algorithms—humans who understand your business.
What we target
We focus on the searches that actually bring customers through your door—not vanity clicks that waste your budget.
- High-intent searches
- Service-specific campaigns
- Local Service Ads